• Forest City Microgreens — LONDON ONTARIO’S FAVOURITE MICROGREEN
Wholesometarian™ Approved recognizes businesses and products that align with our pillar framework and support a lifestyle built on rhythm, integrity, and real-world practicality.
Approval reflects alignment with the Wholesometarian™ philosophy:
Hydrate, Exercise, Eat, Sleep, and Repeat
It is not about perfection. It is about consistency, transparency, and shared values.
Wholesometarian™ Approved is a brand designation granted to partners
who:
• Align clearly with one or more of our pillars
• Demonstrate ingredient or product integrity
• Maintain transparency in sourcing or messaging
• Support sustainable, practical healthy living
Approval is selective and curated. It is not open listing or paid placement.
Step 1 — Brand Alignment Review
We confirm the product or business aligns with the Wholesometarian™ lifestyle and our pillar framework.
Step 2 — Pillar Fit Assessment
We identify which pillar(s) it supports most clearly:
Hydrate, Exercise, Eat, Sleep, and Repeat
Step 3 — Quality & Transparency Check
We look for real ingredients, clear sourcing, and honest product claims (no hype required).
Step 4 — Ongoing Review & Right to Revoke
Approval reflects ongoing alignment. If quality, transparency, or values shift, we reserve the right to update or remove approval.
Wholesometarian™ Approved partners may support one or multiple pillars:
Hydrate - “Hello H₂O”
Exercise - “Let’s Go”
Eat - “Know What’s Best”
Sleep - “I Wanna Rest”
Approval is viewed through this lens. A partner does not need to represent all four pillars, but must clearly support at least one in a meaningful way.
Wholesometarian™ Approved is a brand designation, based on alignment with our pillar framework. It is not a medical claim, endorsement, regulatory approval, government certification or endorsement.
Approval reflects our editorial review process and may be updated or revoked at our discretion.




Wholesometarian™ Approved partners are selected based on alignment with our pillars and long-term ecosystem vision.
If you believe your brand aligns with Hydrate, Exercise, Eat, Sleep, and Repeat., we invite you to learn more about our approval process.
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Unisex tees available now, each with a character on the front and their signature quote on the back.
Wholesometarian™ lifestyle makes wellness simple again with four lovable characters to guide the way:
Hydration Hippo™ says “Hello H₂O” to remind you to drink up.
Active Ant™ cheers “Let’s Go” to keep your body moving.
Nutty the Nutritional Nut™ reminds you to “Know What’s Best” when it comes to food.
Sleepy Sloth™ gently whispers “I Wanna Rest”
Wear wellness.
Spark change!